As featured in… The Yorkshire Post, The York Press, Yorkshire BusinessWoman, Metro and Handpicked Local
Bite-sized learning for entrepreneurs - Unlock Your PR Story online course
Helping businesses to get seen in the press
I help ambitious entrepreneurs in Yorkshire - and beyond - to grow their businesses by getting seen in the media.
Nothing builds trust and credibility like getting featured in newspapers, magazines and online titles. It’s also rocket fuel for your SEO.
PR isn’t just for big companies - anyone can use press coverage to build credibility and attract new clients. And the best bit? PR is free.
Image: Joanna Brierley
Get more visible
PR isn’t just for big companies.
It’s extremely effective (and cost-effective) for your small business too.
And getting featured in articles in the press is far more powerful than advertising (which you pay for)
PR builds your reputation and gives your business credibility.
It can also really supercharge your SEO, and attract new clients, helping your business to grow.
About me
I’m a trained journalist with more than 25 years’ experience in the media. I’ve worked for regional and national newspapers, and been published in The Guardian, Daily Telegraph and many magazines.
Today, I love helping entrepreneurs and business owners to raise their profile through media coverage.
Think of my role as a matchmaker between your business and journalists. I find great story angles in your business - and connect with the right journalists to help get your story published.
I also teach entrepreneurs how to DIY their PR to get seen in the press (check out Meet The Media).
Getting results
I’ve helped hundreds of businesses tell their stories in the national, regional and trade press.
Some recent examples:
The Yorkshire Post (Features/News/Business/Weekend magazine), Yorkshire Life magazine, Yorkshire Living magazine, The York Press, The Gazette & Herald, House Beautiful magazine, The Daily Telegraph, The Daily Express, The Sun, Saga magazine online, The Scarborough News, The Northern Echo, York Mix, Yorkshire Evening Post (Leeds), Yorkshire Businesswoman magazine, Your Yorkshire Wedding magazine, Handpicked Local, Sussex Living magazine, HR Director magazine, People Management magazine, HR Zone and HR Magazine, among many others.
Clients interviewed on BBC Radio York, BBC Radio Sussex, BBC Radio 4 and Marlow FM.
“We’ve seen a spike in new customers following all the media attention.
Linda has secured us a range of fantastic PR opportunities, including interviews with BBC Radio York and national coverage in The Sun newspaper. We couldn’t have done this without Linda’s expert advice and in-depth knowledge of how the press works.”
Lois Kirtlan | Managing Director at award-winning Yorkshire restaurant, Hetty and Betty
(Check out my Testimonials page to hear from more happy clients.)
Ways to work with me
• Free PR resources - take your pick!
Read my blog: Common mistakes when pitching journalists - and how to avoid them and Why podcasts are your secret PR weapon
Subscribe to my newsletter for lots of insider tips on getting published in the media - and using press coverage to win new clients.
Listen to my Three Minutes To Get In The Press podcast - bite-sized expert advice for entrepreneurs.
• Done-with-you: One-to-one PR strategy and planning morning
A Zoom advice session where we dig deep into your business, generate story ideas, and decide where would be best to pitch them. Perfect if you’re new to PR.
I’ll create a six-month plan so you can start DIY-ing your PR straight away. Follow up calls and emails with me included (and encouraged!) to give you the confidence and skills to increase your success of landing consistent press coverage.
More info and prices on my PR page (Scroll down to the ‘Ways to work with me’ section
• Done-for-you PR services
Don’t have time to do your own PR - but want to get seen in a range of publications?
Hand over your PR, and I’ll do it for you. I offer a range of done-for-you services, from writing press releases and expert advice/opinion pieces to pitching you to the media (and monitoring media opportunities).
This is brilliant way to get new eyes on your business, build credibility and trust, boost your SEO, and elevate your brand.
Meet The Media - and other PR events
I co-host Meet The Media - regular speed networking events for entrepreneurs and top regional journalists in Yorkshire - and other PR events and training workshops.
These are all very popular events in York, and consistently sell out.
If you’d like to attend a future in-person event, or you’re interested in finding out more about how these work, please visit the Meet The Media page
And sign up to my newsletter or follow me on Instagram for updates of ticket release dates.
• Copywriting
Save your time (and sanity) with content created by a professional writer/journalist, including blogs, expert opinion articles for LinkedIn and case studies.
“Linda demystified the complex world of PR.
She is incredibly well connected with editors. Within a day of submitting a pitch to the Yorkshire Post, I was scheduled for an interview. That led to a full feature article (with a front cover mention!). It was such an exhilarating experience, which wouldn't have happened without Linda's help. It not only gave my business incredible visibility, I gained a huge amount of confidence to reach out to editors.”
Cher Casey, Founder of The Mindful Organiser - review of one-to-one strategy and planning morning
Want to discuss a collab or project?
Just get in touch:
LinkedIn | Instagram | Substack
If you’d prefer a Zoom or phone chat to email, book a free 30-minute Discovery Call
