As featured in… The Yorkshire Post, Metro, The York Press, Yorkshire BusinessWoman, Metro and Handpicked Local
Bite-sized learning for entrepreneurs - Unlock Your PR Story online course
Helping businesses to get seen in the press
Ever thought, ‘I’m not ready for PR yet…’?
Many entrepreneurs put off getting in the media.
But this is such a missed opportunity.
Nothing builds trust and credibility like getting featured in newspapers, magazines and online titles. It gets people talking about your business when you’re not in the room. It attracts new clients. And it boosts your SEO!
PR isn’t just for big companies; anyone can learn how to craft a compelling story to build authority in the media. And the best bit? PR is free.
There are loads of opportunities to get in the media if you know where to look. And this is where I come in.
Image: Joanna Brierley
About Linda
I’m an experienced PR expert and NCTJ-trained journalist with more than 25 years’ experience in the media.
I’ve worked for regional and national newspapers, and my work has been featured in The Guardian, Daily Telegraph, Metro, MailOnline, Daily Express, Woman magazine, Good Housekeeping, The Yorkshire Post,
I’ve helped hundreds of entrepreneurs and business owners to raise their profile by getting featured in:
• National publications like The Daily Telegraph, House Beautiful and The Sun.
• Regional publications like Yorkshire Life magazine, Sussex Living magazine, The Yorkshire Post, Yorkshire Businesswoman, York Press, Scarborough News, Northern Echo, York Mix, Yorkshire Evening Post and Your Yorkshire Wedding magazine.
• Industry titles like The HR Director, People Management magazine and Engineering magazine.
I’ve also got clients interviewed national and regional BBC radio.
This has directly resulted in business owners signing up new clients, and also getting invited as guests on TV and podcasts.
Think of me as a matchmaker between you and journalists
I get to know your business and pull out great story angles - and then use my expertise to find the right titles and journalists.
Getting featured in the press will help speed up your success. That’s why you shouldn’t leave it until later - even new businesses can use PR.
Two ways to work with me
• PR done for you - writing and pitching individual press releases, and working on a monthly/project retainer.
• Showing you how to do your own PR - via 121 Zoom calls, group events, online courses and in-person and online workshops. Check out my mini online PR course - Unlock Your PR Story (£47) - and Meet The Media events.
“We’ve seen a spike in new customers following all the media attention.
Linda has secured us a range of fantastic PR opportunities, including interviews with BBC Radio York and national coverage in The Sun newspaper. We couldn’t have done this without Linda’s expert advice and in-depth knowledge of how the press works.”
Lois Kirtlan | Managing Director at Hetty and Betty
(Check out my Testimonials page to hear from more happy clients.)
More ways to work with me
• Free PR resources: Take your pick!
Read my blog: Common mistakes when pitching journalists - and how to avoid them and Why podcasts are your secret PR weapon
Subscribe to my newsletter for lots of insider tips on getting published in the media - and using press coverage to win new clients.
Listen to my Three Minutes To Get In The Press podcast - bite-sized expert advice for entrepreneurs.
• Done-with-you: One-to-one PR strategy and planning morning
A Zoom advice session where we dig deep into your business, generate story ideas, and decide where would be best to pitch them. Perfect if you’re new to PR.
I’ll create a six-month plan so you can start confidently reaching out to journalists straight away. Follow up calls and emails with me included (and encouraged!) to give you the skills you need to increase your success of landing consistent press coverage.
More info and prices on my PR page (Scroll down to the ‘Ways to work with me’ section
• Done-for-you PR services
Don’t have time to do your own PR - but want to get seen in a range of publications?
Hand over your PR, and I’ll do it for you. I offer a range of done-for-you services, from writing press releases and expert advice/opinion pieces to pitching you to the media (and monitoring media opportunities).
This is brilliant way to get new eyes on your business, build credibility and trust, boost your SEO, and elevate your brand.
Meet The Media
I co-host Meet The Media - speed networking events for entrepreneurs and top regional journalists in Yorkshire - and other PR events and training workshops.
These are very popular events which consistently sell out.
More on my Meet The Media page
And sign up to my newsletter or follow me on Instagram for updates of ticket release dates.
• Copywriting
Save your time (and sanity) with content created by a professional writer/journalist, including blogs, expert opinion articles for LinkedIn and case studies.
“Linda demystified the complex world of PR.
She is incredibly well connected with editors. Within a day of submitting a pitch to the Yorkshire Post, I was scheduled for an interview. That led to a full feature article (with a front cover mention!). It was such an exhilarating experience, which wouldn't have happened without Linda's help. It not only gave my business incredible visibility, I gained a huge amount of confidence to reach out to editors.”
Cher Casey, Founder of The Mindful Organiser - review of one-to-one strategy and planning morning
Want to discuss a collab or project?
Get in touch:
LinkedIn | Instagram | Substack
Or book a free 30-minute Discovery Call
