As featured in… The Yorkshire Post, The York Press and Yorkshire BusinessWoman
Subscribe to my newsletter for DIY PR ideas and tips
Join my FREE online masterclass on how to pitch journalists - Thursday, 12th June at 11am. Register here. Can’t attend? Register anyway and receive the replay!
Ever wondered how to get your business featured in the press in Yorkshire - and beyond?
I help ambitious entrepreneurs to get more visible through PR.
Media coverage boosts your credibility and makes you stand out from the competition.
Every business has a story for the media.
I’m passionate about helping small businesses to get more visible so they can reach a whole new audience, attracting new clients and customers to grow their business.
Image: Angela Stubbs
Get more visible
PR isn’t just for big companies.
It’s extremely effective (and cost-effective) for your small business too.
Getting featured in editorial articles in the press is also far more powerful than advertising.
And it’s far less time consuming (and much more rewarding) than creating social media content on repeat.
PR builds your reputation and gives your business credibility.
It can also really supercharge your SEO, and attract investment and new clients, helping your business to grow.
And who wouldn’t want that?
Why work with me?
I’m a trained journalist with more than 25 years of experience as a reporter and feature writer.
I’ve worked in regional and national newspaper newsrooms. I’ve also written for The Guardian, Daily Telegraph and many national magazines.
I now love working with business owners to raise their profile through media coverage.
Think of my role like a matchmaker between your business and journalists. I use my experience to find great story angles in your business (every business has these). And I then connect with the right journalists to get your story out there.
I love doing what I do. It’s hard to beat the buzz of seeing your business name in an article - or making the front cover of a magazine.
I’ve helped businesses to get featured in:
The Yorkshire Post (Features/News/Business/Weekend magazine), Yorkshire Life magazine, The York Press, The Gazette & Herald, House Beautiful magazine, The Daily Express, The Sun, The Scarborough News, The Northern Echo, York Mix, Yorkshire Evening Post (Leeds), Yorkshire Businesswoman magazine, Your Yorkshire Wedding magazine, Handpicked Local, Sussex Living magazine, HR Director magazine, People Management magazine, HR Zone and HR Magazine, among others.
Clients interviewed on BBC Radio York, BBC Radio Sussex, BBC Radio 4 and Marlow FM.
I’ve worked with some fantastic Yorkshire entrepreneurs and small businesses
• York nutritionist, author and speaker Sally Duffin - New Year health advice feature for Yorkshire Life magazine. (Also a case study for this Substack article about why PR isn’t just for big companies.)
• Yorkshire gift experience provider, Uniquely Local - featured in Hanfpicked Local, York Press, Yorkshire Life magazine and The Yorkshire Evening Post.
• York business owner Laura Robson, owner of Back Pocket Office - article in YorkshireBusinessWoman about the launch of her membership.
• Award-winning York-based luxury interior designer Isobel Star - a stunning four-page feature sharing design tips in The Yorkshire Post Weekend Magazine and expert comments on this Sunday reset article in House Beautiful magazine
• Whitby restaurant and wedding venue Hetty & Betty - featured in The Daily Express for their festive afternoon tea, and in articles in The Sun, The York Press, the Business section of The Yorkshire Post, and York Mix, plus interviews on BBC Radio York.
• York Menopause Educator Kirsty Dixon - expert opinion article in HR Director magazine. Plus, a full-page article in The York Press about her menopause walk, talk and wild swim event - this was also picked up by Yahoo! News.
• York ceramic artist Sarah Schiewe from Schiewe Ceramics - articles in The Yorkshire Post and York Press to publicise her story about her amazing giant tansy beetle sculpture for the York Trailblazers trail.
• Author and coach Lorna Garrity - an article in The Northern Echo about her brilliant new children’s travel book.
• York City Football Club Foundation and York City Ladies FC - feature in Handpicked Local to publicise their new podcast.
“We know the PR has had an impact and has driven customer interest as customers have told us that they’ve seen the coverage. They’ve also congratulated us on our awards when they’ve visited the restaurant.
We’ve also seen a spike in new customers following all the media attention.
Linda has secured us a range of fantastic PR opportunities, including interviews with BBC Radio York and national coverage in The Sun newspaper.
“We couldn’t have done this without Linda’s expert advice and in-depth knowledge of how the press works.”
Lois Kirtlan | Managing Director at award-winning Yorkshire restaurant, Hetty and Betty
PR PACKAGES
PR NEWBIE
PR ADVICE CALL
Create a PR plan with a one-to-one brainstorming and advice Zoom session.
By the end, you’ll have a basic PR plan and the confidence to start contacting regional journalists.
MID-LEVEL PR
PRESS RELEASE PACKAGE
Perfect for a one-off announcement or launch.
I create a press release about your business and send it to up to five regional journalists.
I also handle all emails and media requests.
FULL PR SUPPORT
MONTHLY RETAINER
Ongoing, comprehensive support with ‘everything-done-for-you’ PR.
Includes monthly planning meetings, finding story ideas, writing press releases and pitches, and contacting journalists.
COPYWRITING
Save your time (and sanity) with expert content. I can create:
• Blogs
• Expert opinion articles for LinkedIn
• Case studies
ADVICE AND PR PLANNING SESSION FEEDBACK
“Linda demystified the complex world of PR.
Linda is incredibly well connected with editors and was instrumental in helping me reach out to the appropriate people. She helped me draft a pitch and discussed what to include in initial and follow up emails. Within a day of submitting a pitch to the Yorkshire Post, I was scheduled for an interview.
That interview led to a full feature article (with a front cover mention!) the following week.
It was such an exhilarating experience, which wouldn't have happened without Linda's help. It not only gave my business incredible visibility, I gained a huge amount of confidence to reach out to editors.”
Cher Casey, Founder of The Mindful Organiser, York
__________________________________________
New online course: How to pitch your story to journalists
Want to learn how to get an article about your business into your local newspaper?
Sign up to my newsletter to be the first to hear when this launches
Launching June 2025.
__________________________________________
Free PR Resources
PR advice to help you get more visible
Sign up for regular DIY PR tips in my Kickstart Your PR newsletter
Steal the email templates I use to contact journalists
I’m always happy to share ideas or discuss projects.
Get in touch:
linda@lindaharrison.co.uk | LinkedIn | Instagram | Substack
Prefer a chat to email? Book a free Discovery Call